Prototypical Customer Avatar Description
My prototypical customer is a mom who not only has the responsibilities of taking care of her two children but her parents who live with her. She cares about all of their health as well as hers. Her hobbies includes researching and being up to date on the newest health trends. She loves watching shows such as This is Us and Kelly and Ryan. My prototypical customer most likely drives a mini van or crossover of some sort. She is most likely in her late 30s but wishes she felt younger which is why she is so health conscious. She worries about every sickness her children have and worry about whether her parents are doing their best to be healthy.
She probably lives in a nice suburban house and her kids go to an A rated school. Although she is very health consciousness, she feels as though there is not enough time in the day (taking her daughter to her soccer game, taking her son to his baseball practice, making dinner, going to her eye doctor, picking up her mom from the ear doctor...). This is something she struggles with but stills tries her best to be healthy and fit.
She probably lives in a nice suburban house and her kids go to an A rated school. Although she is very health consciousness, she feels as though there is not enough time in the day (taking her daughter to her soccer game, taking her son to his baseball practice, making dinner, going to her eye doctor, picking up her mom from the ear doctor...). This is something she struggles with but stills tries her best to be healthy and fit.
What do you have in common with the customer avatar? If you have anything in common with the avatar, do you think that is a coincidence? Why?
The only thing I would have in common with the customer avatar is we both share a very health consciousness mind while also dealing with very busy days. College students, including me, can have multiple classes a day while also having meetings for organizations, interviews, sorority obligations and other things that may come up. Sometimes your health can bite you in the butt when you aren't realizing it as you feel like you are constantly going from place to place with no time to rest.
The only thing I would have in common with the customer avatar is we both share a very health consciousness mind while also dealing with very busy days. College students, including me, can have multiple classes a day while also having meetings for organizations, interviews, sorority obligations and other things that may come up. Sometimes your health can bite you in the butt when you aren't realizing it as you feel like you are constantly going from place to place with no time to rest.

Hey Grace,
ReplyDeleteI really enjoyed reading your post about creating a customer avatar. I think you did a really good job adding all the detail that was asked for and even went further with yours. You really gave any reader a great idea of who you want and imagine your customer being. It is interesting how your avatar and you did not have that much in common, because mine was almost identical. Great job!
Hello Grace,
ReplyDeleteI found your avatar very interesting! You did a good job of giving her background by talking about her children, hobbies. Tv shows, car she drives, age, and her personality. By reading this I got a good idea of the type of person she is. I think its cool that you both share a very health consciousness mind set.